Herts Financial Services Limited
Addresses
The contact details this firm has registered with the FCA.
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Principal Place of Business
43 High StreetCheshuntHertfordshireEN8 0BSUNITED KINGDOM- Phone
- +4401992633100
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Complaints Contact
43 High StreetCheshuntHertfordshireEN8 0BSUNITED KINGDOM- Phone
- +4407980212950
What this firm is allowed to do
The regulated activities the FCA has granted this firm permission to carry out.
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Buy-to-Let Mortgage Advice
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Buy-to-Let Mortgage Arranging
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Pension Transfer Advice
For Retail (Investment), Life Policy, Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Stakeholder pension scheme, Unit
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- · This activity is limited to the provision of advice in relation to the conversion or transfer of benefits from: i) pension policies with a Guaranteed Annuity Rate (for the avoidance of doubt, this includes policies which are retirement annuity contracts with a minimum guaranteed income, where that income satisfies limb (b) of the Glossary definition of Guaranteed Annuity Rate); ii) defined contribution occupational schemes without safeguarded benefits.
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Equity Release Advice
For Customer, Home reversion plans
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Investment Advice (no pensions)
For Commercial, Professional, Retail (Investment), Retail (Non-Investment Insurance), Certificates representing certain security, Debenture, Government and public security, Life Policy, Non-investment insurance contracts, Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Share, Stakeholder pension scheme, Unit, Warrant
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- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Mortgage Advice
For Customer, Regulated mortgage contract
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Authorised to Operate
Show 1 limitation Hide limitations
- · The firm can only agree to carry on the regulated activities specified in this Notice.
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Equity Release Arranging
For Customer, Home reversion plans
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Arranges Investments
For Commercial, Professional, Retail (Investment), Retail (Non-Investment Insurance), Certificates representing certain security, Debenture, Government and public security, Life Policy, Non-investment insurance contracts, Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Share, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Mortgage Arranging
For Customer, Regulated mortgage contract
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Buy-to-Let Start Date
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Buy-to-Let Status
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Credit Brokering
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Debt Advice
Show 1 limitation Hide limitations
- · Limited to debt counselling excluding giving advice about debt management plans. In this limitation “debt management plans” is defined as: “a non-statutory agreement between a customer and one or more of the customer's lenders the aim of which is to discharge or liquidate the customer's debts, by making regular payments to a third party which administers the plan and distributes the money to the lenders”.
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Equity Release Setup
For Customer, Home reversion plans
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Mortgage Setup
For Customer, Regulated mortgage contract
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Investment Setup
For Commercial, Professional, Retail (Investment), Retail (Non-Investment Insurance), Certificates representing certain security, Debenture, Government and public security, Life Policy, Non-investment insurance contracts, Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Share, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
Approved individuals
Senior staff personally approved by the FCA to hold their roles here.
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Antony Harold Rams
IRN AHR00013
- [FCA CF] Functions requiring qualifications (9 Dec 2019 to 31 Dec 2021)
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Christopher John Roberts
IRN CJR00021
- [FCA CF] Functions requiring qualifications (9 Dec 2019 to 13 Oct 2022)
- [FCA CF] Client dealing (9 Dec 2019 to 13 Oct 2022)
- Responsible for Insurance Distribution (1 Oct 2018 to 21 May 2019)
- Responsibility for MCD Intermediation (21 Mar 2016 to 21 May 2019)
- CF30 Customer (8 Jul 2013 to 8 Dec 2019)
- CF10 Compliance Oversight (3 Jun 2013 to 21 May 2019)
- CF1 Director (3 Jun 2013 to 21 May 2019)
- CF11 Money Laundering Reporting (3 Jun 2013 to 21 May 2019)
- Responsible for Insurance Mediation (3 Jun 2013 to 30 Sep 2018)
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David Mark Potton
IRN DXP00663
- SMF16 Compliance Oversight (since 29 Jan 2026)
- SMF17 Money Laundering Reporting Officer (MLRO) (since 29 Jan 2026)
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Elise Nicole Coleman
IRN EXC00174
- 20. Advising or arranging (bringing about) regulated mortgage contracts for a non-business purpose
- [FCA CF] Client dealing (since 25 Mar 2021)
- [FCA CF] Functions requiring qualifications (since 25 Mar 2021)
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Graham Paul Martin
IRN GPM00019
- 21. Advising or arranging (bringing about) equity release transactions
- 6. Giving personal recommendations on Friendly Society tax-exempt policies (other than Holloway sickness policies where the Holloway policy special application conditions are met)
- 20. Advising or arranging (bringing about) regulated mortgage contracts for a non-business purpose
- 4. Giving personal recommendations on retail investment products which are not broker funds
- [FCA CF] Functions requiring qualifications (since 9 Dec 2019)
- [FCA CF] Client dealing (since 9 Dec 2019)
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Harvey Stephen Gelman
IRN HSG00004
- 20. Advising or arranging (bringing about) regulated mortgage contracts for a non-business purpose
- 7. Giving personal recommendations on long-term care insurance contracts
- 6. Giving personal recommendations on Friendly Society tax-exempt policies (other than Holloway sickness policies where the Holloway policy special application conditions are met)
- 4. Giving personal recommendations on retail investment products which are not broker funds
- 21. Advising or arranging (bringing about) equity release transactions
- [FCA CF] Functions requiring qualifications (since 30 Jul 2021)
- [FCA CF] Client dealing (since 30 Jul 2021)
- SMF3 Executive Director (since 11 Jun 2021)
- SMF16 Compliance Oversight (11 Jun 2021 to 7 Apr 2026)
- Responsibility for MCD Intermediation (11 Jun 2021 to 13 Apr 2026)
- Responsible for Insurance Distribution (11 Jun 2021 to 13 Apr 2026)
- SMF17 Money Laundering Reporting Officer (MLRO) (11 Jun 2021 to 7 Apr 2026)
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Michael James Collier
IRN MJC00127
- CF30 Customer (3 Jun 2013 to 21 May 2019)
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Michelle Victoria King
IRN MXK01055
- Responsible for Insurance Distribution (since 13 Apr 2026)
- Responsibility for MCD Intermediation (since 13 Apr 2026)
- SMF3 Executive Director (since 14 Mar 2026)
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Sharon Richardson
IRN SXR00466
- 21. Advising or arranging (bringing about) equity release transactions
- 20. Advising or arranging (bringing about) regulated mortgage contracts for a non-business purpose
- [FCA CF] Functions requiring qualifications (since 6 Jan 2022)
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Stephen Paul Coleman
IRN SXC00144
- SMF16 Compliance Oversight (9 Dec 2019 to 19 Feb 2021)
- SMF17 Money Laundering Reporting Officer (MLRO) (9 Dec 2019 to 19 Feb 2021)
- SMF3 Executive Director (9 Dec 2019 to 19 Feb 2021)
- Responsibility for MCD Intermediation (9 Oct 2019 to 19 Feb 2021)
- Responsible for Insurance Distribution (9 Oct 2019 to 19 Feb 2021)
- CF10 Compliance Oversight (9 Oct 2019 to 8 Dec 2019)
- CF11 Money Laundering Reporting (9 Oct 2019 to 8 Dec 2019)
- CF1 Director (3 Jun 2013 to 8 Dec 2019)
- CF30 Customer (3 Jun 2013 to 8 Dec 2019)
Recent activity
Updates to this firm's record on the FCA register.
No changes recorded yet.