Countrywide Assured Plc
Addresses
The contact details this firm has registered with the FCA.
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Principal Place of Business
2nd floor33-34 Winckley SquarePrestonLancashirePR1 3JJUNITED KINGDOM- Phone
- +4401772972050
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Complaints Contact
2nd Floor33-34 Winckley SquarePrestonLancashirePR1 3JJUNITED KINGDOM- Phone
- +4407711948689
What this firm is allowed to do
The regulated activities the FCA has granted this firm permission to carry out.
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Bank Deposits
For All, Deposit
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- · Limited to accepting deposits in the course of carrying on insurance business for which the firm holds a permission.
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Authorised to Operate
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- · The firm can only agree to carry on the regulated activities specified in this Notice.
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Arranges Investments
For Commercial, Professional, Retail (Investment), Retail (Non-Investment Insurance), Certificates representing certain security, Commodity Future, Commodity option and option on commodity future, Contract for Differences (excluding a spread bet and, a rolling spot forex contract and a binary bet), Debenture, Future (excluding a commodity future and a rolling spot forex contract), Government and public security, Life Policy, Non-investment insurance contracts, Option (excluding a commodity option and an option on a commodity future), Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Rolling spot forex contract, Share, Spread Bet, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Arranges Asset Safekeeping
For Professional, Retail (Investment), Certificates representing certain security, Commodity Future, Commodity option and option on commodity future, Contract for Differences (excluding a spread bet and, a rolling spot forex contract and a binary bet), Debenture, Future (excluding a commodity future and a rolling spot forex contract), Government and public security, Life Policy, Option (excluding a commodity option and an option on a commodity future), Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Rolling spot forex contract, Share, Spread Bet, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Manages Insurance Policies
For All, Capital redemption, Life and annuity, Linked long-term, Marriage and birth, Pension fund management, Permanent health
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Stockbroking
For Professional, Retail (Investment), Certificates representing certain security, Commodity Future, Commodity option and option on commodity future, Contract for Differences (excluding a spread bet and, a rolling spot forex contract and a binary bet), Debenture, Future (excluding a commodity future and a rolling spot forex contract), Government and public security, Life Policy, Option (excluding a commodity option and an option on a commodity future), Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Rolling spot forex contract, Share, Spread Bet, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Trades With You Directly
For Eligible Counterparty, Professional, Retail (Investment), Commodity Future, Commodity option and option on commodity future, Contract for Differences (excluding a spread bet and, a rolling spot forex contract and a binary bet), Future (excluding a commodity future and a rolling spot forex contract), Life Policy, Option (excluding a commodity option and an option on a commodity future), Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Rolling spot forex contract, Spread Bet
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (contractually based)" is limited to investment types granted for this activity.
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Issues Insurance
For All, Capital redemption, Life and annuity, Linked long-term, Marriage and birth, Pension fund management, Permanent health
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- · The investment types, Capital redemption, Pension fund management and Marriage & Birth in activity of effecting contracts of insurance is limited to accepting certain business of Save & Prosper Insurance Ltd and Save & Prosper Pensions Ltd pursuant to the Scheme to be sanctioned by the High Court of England and Wales, on or about 15 December 2011.
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Runs Personal Pensions
For Personal pension scheme
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Investment Setup
For Commercial, Professional, Retail (Investment), Retail (Non-Investment Insurance), Certificates representing certain security, Commodity Future, Commodity option and option on commodity future, Contract for Differences (excluding a spread bet and, a rolling spot forex contract and a binary bet), Debenture, Future (excluding a commodity future and a rolling spot forex contract), Government and public security, Life Policy, Non-investment insurance contracts, Option (excluding a commodity option and an option on a commodity future), Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Rolling spot forex contract, Share, Spread Bet, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
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Holds Your Assets
For Professional, Retail (Investment), Certificates representing certain security, Commodity Future, Commodity option and option on commodity future, Contract for Differences (excluding a spread bet and, a rolling spot forex contract and a binary bet), Debenture, Future (excluding a commodity future and a rolling spot forex contract), Government and public security, Life Policy, Option (excluding a commodity option and an option on a commodity future), Personal pension scheme, Rights to or interests in investments (Contractually Based Investments), Rights to or interests in investments (Security), Rolling spot forex contract, Share, Spread Bet, Stakeholder pension scheme, Unit, Warrant
Show 1 limitation Hide limitations
- · Investment activity in "rights to or interests in investments (security)" and "rights to or interests in investments (contractually based investment)" is limited to the investment types granted for this activity.
Approved individuals
Senior staff personally approved by the FCA to hold their roles here.
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Gareth Baynham
IRN GXB44103
- SMF24 Chief Operations (since 16 Feb 2026)
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Gavin James Hughes
IRN GJH01198
- SMF7 Group Entity Senior Manager (20 Mar 2019 to 21 Nov 2025)
- SMF4 Chief Risk (10 Dec 2018 to 20 Mar 2019)
- SIMF4 Chief Risk Function (7 Mar 2016 to 9 Dec 2018)
- CF28 Systems and controls (20 Oct 2015 to 6 Mar 2016)
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Gerald Roy Fitzjohn
IRN GRF01013
- CF1 Director (1 Dec 2001 to 25 May 2004)
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Giselle Lisa Clayton
IRN GLH01034
- CF21 Investment Adviser (27 Jan 2003 to 30 Sep 2006)
- CF22 Investment Adviser (Trainee) (1 Dec 2001 to 27 Jan 2003)
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Graham Leslie Kettleborough
IRN GLK01011
- CF10 Compliance Oversight (22 Jan 2008 to 1 Jan 2009)
- CF29 Significant management (1 Nov 2007 to 1 May 2008)
- Responsible for Insurance Mediation (14 Jan 2005 to 31 Dec 2014)
- CF3 Chief Executive (1 Jul 2002 to 31 Dec 2014)
- CF8 Apportionment and Oversight (1 Jul 2002 to 31 Dec 2014)
- CF1 Director (1 Jul 2002 to 31 Dec 2014)
- CF17 Significant Mgt (Other Business Operations) (1 Dec 2001 to 31 Oct 2007)
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Graham Malcolm Spencer Head
IRN GMH01136
- [PRA CF] Key function holder (10 Dec 2018 to 29 Sep 2023)
- SMF20 Chief Actuary (10 Dec 2018 to 18 Jun 2019)
- SIMF20 Chief Actuary Function (7 Mar 2016 to 9 Dec 2018)
- CF12A With-Profits Actuary (10 Jan 2013 to 18 Feb 2013)
- CF12 Actuarial (13 Mar 2008 to 6 Mar 2016)
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Harry Douglas Hill
IRN HDH01005
- CF1 Director (1 Dec 2001 to 25 May 2004)
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Harry William Lea
IRN WHL01007
- CF20 Significant Mgt (Settlements) (1 Dec 2001 to 15 Aug 2003)
- CF1 Director (1 Dec 2001 to 15 Aug 2003)
- CF17 Significant Mgt (Other Business Operations) (1 Dec 2001 to 15 Aug 2003)
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Ian Campbell King
IRN ICK01009
- CF10 Compliance Oversight (1 May 2014 to 31 Dec 2017)
- CF11 Money Laundering Reporting (12 Mar 2012 to 31 Dec 2017)
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Jacqueline Ann Ronson
IRN JXR00198
- Responsible for Insurance Distribution (since 8 Nov 2023)
- SMF1 Chief Executive (since 8 Nov 2023)
Appointed representatives
Smaller firms operating under this firm's FCA authorisation.
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Countrywide Assured Retirement Services Limited (no longer appointed)
FRN 192088 · Appointed 8 Jun 1998 · Until 1 Jan 2005
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Countrywide Assured Services Limited (no longer appointed)
FRN 200976 · Appointed 14 Jul 1993 · Until 27 Jan 2023
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Countrywide Assured Financial Services (Introducer) (no longer appointed)
FRN 158248 · Appointed 26 Mar 1973 · Until 10 Oct 2003
Recent activity
Updates to this firm's record on the FCA register.
No changes recorded yet.